posted by NirjaraRustom on Jun 1
Article written by Tom Kulzer (AWeber CEO) Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click thru response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification. Permission Confirming that the people who ask for your information have actually requested to be on your list is the number one step in the battle for deliverability
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Email Deliverability Tips
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